BRANDING & PRINT ASSETS
Stitch Nouveau Studio

The objective was create the branding and identity for a new embroidery studio. The aim was to present an old fashioned craft into something that modern women would be inspired to learn. I developed business cards, packaging, interactive instructional PDF, photography, DIY projects and a landing page.

Competitive analysis • User personas • Design (Indesign, Illustrator & Photoshop) • Photography and styling • Website wireframes